Legal
Cookie Policy
Last Updated: 20 May 2025 · Effective Date: 20 May 2025
Manage Your Cookie Preferences
You can choose which categories of cookies you allow. Essential cookies cannot be disabled as they are necessary for the website to function.
Essential Cookies
Required for the website to operate. These cannot be switched off.
Analytics Cookies
Help us understand how visitors use the site so we can improve it. Data is anonymised.
Marketing Cookies
Used by advertising platforms to deliver relevant content. We use these only in aggregate and anonymised form.
Preference Cookies
Remember your choices and settings across visits (such as cookie consent).
1. What Are Cookies?
Cookies are small text files that a website places on your device when you visit. They allow the website to remember information about your visit — for example, your language preference or consent choices — which can make your next visit easier and the site more useful to you.
Cookies are widely used across websites and do not typically contain personally identifying information on their own. Some cookies expire when you close your browser; others remain on your device for a set period.
2. How Kasih Uses Cookies
We use cookies to help our website function correctly, to understand how visitors use the site, and to deliver relevant information. We do not use cookies to identify you personally without your consent.
The categories of cookies we use are set out below.
3. Categories of Cookies We Use
3.1 Essential Cookies
These are necessary for the website to work and cannot be switched off. They are typically set in response to actions you take, such as filling in a form or setting your cookie preferences. Without these cookies, parts of the website may not function properly.
3.2 Analytics Cookies
These help us understand how visitors move through the website — which pages are visited most, where visitors come from, and how long they stay. The information is aggregated and anonymised. We use this data to improve the website's content and usability.
3.3 Marketing Cookies
These are used by advertising platforms (such as Google Ads and Meta Ads) to understand broadly how users interact with our advertisements. We use only anonymised and aggregated data from these cookies and do not use them to build individual profiles.
3.4 Preference Cookies
These remember choices you make on the site — such as your cookie consent selection — so you do not need to re-enter them on your next visit.
4. Cookies in Use on This Website
| Cookie Name | Category | Purpose | Duration |
|---|---|---|---|
kasih_consent |
Essential / Preference | Stores your cookie consent preferences | 12 months |
_ga |
Analytics | Google Analytics — distinguishes unique users (anonymised) | 2 years |
_ga_* |
Analytics | Google Analytics — stores and counts page views | 2 years |
_fbp |
Marketing | Facebook Pixel — tracks ad delivery and conversions (anonymised) | 3 months |
_uetsid |
Marketing | Microsoft Bing Ads — session tracking for ad measurement | Session |
_uetvid |
Marketing | Microsoft Bing Ads — unique visitor identifier for ad measurement | 13 months |
5. Managing Cookies in Your Browser
In addition to the preference panel at the top of this page, you can control cookies through your browser settings. Most browsers allow you to block or delete cookies. The links below may help:
- Google Chrome: Settings → Privacy and Security → Cookies
- Mozilla Firefox: Settings → Privacy & Security → Cookies and Site Data
- Microsoft Edge: Settings → Cookies and Site Permissions
- Safari: Preferences → Privacy → Cookies
Please note that disabling certain cookies may affect how the website functions.
6. Third-Party Cookies
Some cookies on our website are set by third-party services such as Google Analytics, Meta (Facebook), and Microsoft Bing Ads. These providers have their own privacy policies, which we encourage you to review:
- Google: policies.google.com/privacy
- Meta: www.facebook.com/privacy/policy
- Microsoft: privacy.microsoft.com
We do not share personal data with these providers beyond what is described in our Privacy Policy.
7. Changes to This Cookie Policy
We may update this Cookie Policy from time to time. Any changes will be reflected on this page with an updated "Last Updated" date. We encourage you to review this page periodically.
8. Contact
If you have questions about our use of cookies, please contact us: